# Wat is Generative Engine Optimization (GEO) en hoe beïnvloedt het Google Ads?

- Topic: FAQ
- Format: faq
- Source: Youvia by Securex

Generative Engine Optimization (GEO) gebruikt AI om zoekgedrag te analyseren en te beïnvloeden. Dit verandert hoe advertenties worden weergegeven en geoptimaliseerd in Google Ads.

**Read the full article:** [https://www.youvia.nl/blog/generative-engine-optimization-impact-op-google-ads/#faq-watisgenerativeengineoptimizationgeoenho](https://www.youvia.nl/blog/generative-engine-optimization-impact-op-google-ads/#faq-watisgenerativeengineoptimizationgeoenho)

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